In this context, LOOK focuses on the DNA of each element that is carefully studied and tested. Each material has unparalleled characteristics and the challenge is to create a virtuous dialogue between some of them to build unique eyewear.
In 2016 the collaboration with designer Giordano Cazzola began; the 'Augusto Valentini Design' line evolved into Materika and marketing introduced the concept of image campaign with the birth of Lookkino 'Trust Them'.